Media Kit
Download and use Next Gen News 2 assets and logos for use in your own presentations and communications.
These assets are intended to help you accurately reference and share the research. Please don’t edit the logos, and make sure findings are clearly attributed to Next Gen News 2, Northwestern University Knight Lab | Medill, and FT Strategies.
Got more questions about using Next Gen News 2 assets and findings? Get in touch with:
Visuals
Modes of Engagement (purple)
Modes of Engagement (white)
Recommendations (sift)
Recommendations (consumption/socialise)
Triggers and behaviors - Scroll
Triggers and behaviors - Seek
Triggers and behaviors - Subscribe
Triggers and behaviors - Socialize
Triggers and behaviors - Study
Triggers and behaviors - Sensemake
Triggers and behaviors - Substantiate
Content Overwhelm
Reverse the Journalism Process
Title and/or Closing Slide
Charts
Top news sources for next gen consumers
Getting news from AI varies widely by country
Next gen consumers prefer news created by humans over AI
Young people are not generally trying to avoid news
Logos
Knight Lab logo (horizontal, transparent PNG)
Knight Lab logo (square, transparent PNG)
Financial Times Strategies logo (horizontal SVG)